Is Secret on BDS List?

Boycott

Secret has to be boycotted

Secret is a brand of Procter and Gamble

Huge investments and support to Israel. Have a research and development center and invests Israeli-based companies as well. Strong economic support. Procter and Gamble opened an R&D center in Tel Aviv, Occupied Palestine, in which it invests $2bn annually.

Proof

Alternatives to Procter and Gamble Products

Supermarket own brand products. Eg. Morrisons

Search all brands to boycott

Some other brands to boycott

KIMBERLY CLARK

In 1998, Kimberly-Clark received the Jubilee Award by the Israeli Prime Minister Netanyahu. This is the highest tribute ever awarded by the 'State of Israel' in recognition of those individuals and organizations, that through their investments and trade relationships, have done the most to strengthen the Israeli economy. Kimberly Clark Corp owns 49.9% interest in Israeli company Hogla (6/96) through America-Israel PaperMills $49.9m.

Unilever

Unilever supports Israeli illegal settlements in occupied Palestine. When Ben & Jerry's, their sub-brand, decided to stop selling its products in Israel, Unilever sold off the Israeli distribution rights to Avi Zinger to circumvent their decision and to force Ben & Jerry's brand name to continue selling in Israel.

Carrefour Mart

Carrefour made huge investments into Israel last year, opening 50 stores and is planning to open a further 100 by 2024.

Osem

Osem is Israels 4th largest food & beverages company (by turnover) after Tnuva, Strauss and Coca-Cola. It has a turnover of $712 million and nearly 5000 employees with 14 factories in Israel.

The Home Depot

Its founder and co-chairman of the Board is an active Zionist. He created the board of directors of Emet, the Pro-Israel Media ‘War Room’ whose function is to ensure that all media in the US stays biased in favor of Israel

Curver

The parent company of Curver operated facilities in the Occupied West Bank's Barkan Industrial Estate. After boycott pressure it seems to have closed the facility, however its history of complicity in the occupation means it should still be boycotted.

Keter

Keter operated facilities in the Occupied West Bank's Barkan Industrial Estate. After boycott pressure it seems to have closed the facility, however its history of complicity in the occupation means it should still be boycotted.

SharkNinja

Founder Mark Rosenzweig has been organizing and contributing to pro Israeli causes, attending IDF events, and also found to be raising funds for an assortment of pro Israeli causes with Sharon Mishkin.

Fairy

Huge investments and support to Israel. Have a research and development center and invests Israeli-based companies as well. Strong economic support.

History of Secret

The Secret brand, a well-known product of Procter & Gamble (P&G), has a rich history dating back to its inception in the mid-20th century. Launched in 1956, Secret was the first antiperspirant deodorant specifically marketed to women. The product was developed in response to the growing demand for personal hygiene products tailored to the needs of women. Secret quickly became a popular choice due to its effective formula and appealing fragrances, which were designed to provide long-lasting odor and wetness protection. Over the years, the brand has continuously innovated, introducing new formulations and product lines to meet the evolving needs and preferences of its consumers.

One of the significant milestones in Secret's history was the introduction of its 'pH-balanced' formula in the 1970s. This breakthrough ensured that the deodorant worked in harmony with the natural chemistry of women's skin, providing superior protection. The brand also gained recognition for its empowering marketing campaigns, which encouraged women to be confident and fearless. Secret's commitment to innovation and quality has helped it maintain a strong market presence for decades, making it one of P&G's flagship brands in the personal care industry. Today, Secret offers a wide range of products, including clinical strength antiperspirants, clear gel deodorants, and aluminum-free options, continuing to cater to the diverse needs of its loyal customer base.