History of Teem

Teem is a product of PepsiCo that was introduced as a premium line of flavored sparkling water. Launched in 2015, Teem was designed to offer a refreshing alternative to traditional soft drinks, aligning with the growing consumer demand for healthier beverage options. It featured a variety of fruit flavors without added sugars or artificial sweeteners, reflecting PepsiCo's commitment to expanding its portfolio of wellness-focused products.

Despite its innovative approach, Teem faced stiff competition in the crowded sparkling water market. The brand aimed to capture a niche segment of health-conscious consumers seeking flavorful yet low-calorie drink options. Over time, however, PepsiCo decided to refocus its strategy and streamline its product offerings, leading to the discontinuation of Teem. The move was part of a broader effort to optimize the company's beverage portfolio and concentrate on more successful brands and emerging trends in the beverage industry.