History of Olay
Olay, originally known as Oil of Olay, is a skincare brand with a rich history dating back to the
1950s. It was founded by South African chemist Graham Wulff and his wife, Dinah, who sought to
create a moisturizing cream that would be different from the heavy, greasy formulas prevalent at the
time. In 1952, they developed the original Oil of Olay Beauty Fluid, a pink-hued moisturizer that
quickly gained popularity for its lightweight, non-greasy texture and effective hydration.
Over the decades, Olay has continued to innovate and expand its product line, becoming one of the
most recognizable names in the skincare industry. In the 1980s, Procter & Gamble acquired the brand,
leading to further growth and global expansion. Olay has consistently invested in research and
development, introducing new formulations and technologies to address various skincare concerns,
including anti-aging, hydration, and sun protection. The brand's commitment to science-backed
skincare solutions has earned it a loyal following worldwide.
Today, Olay offers a wide
range of products, including moisturizers, cleansers, serums, and specialized treatments, catering
to diverse skin types and concerns. Its products are known for their affordability, accessibility,
and efficacy, making quality skincare accessible to consumers of all ages and backgrounds. Olay
continues to evolve with changing consumer preferences and technological advancements, maintaining
its position as a trusted authority in the beauty industry.