History of Dial
Dial is a well-known brand owned by Henkel, specializing in personal care products such as soap and
body wash. The history of Dial dates back to 1948 when it was introduced as the first antibacterial
soap available to the public. It was created by a pharmacist named Ted R. Smith in Arizona, USA. The
soap became popular for its ability to kill bacteria effectively and prevent the spread of germs,
making it a household name across the United States.
In 1986, Dial was acquired by Henkel, a
German company known for its expertise in adhesives, beauty care, and home care products. Under
Henkel's ownership, Dial continued to expand its product line and maintain its reputation for
quality and effectiveness. Today, Dial offers a wide range of antibacterial soaps, body washes, and
bar soaps in various scents and formulations, catering to different consumer preferences and needs.
The brand remains a trusted choice for families looking for reliable germ protection and skincare.
Henkel's acquisition of Dial has allowed the brand to benefit from Henkel's global reach and
innovation capabilities, ensuring that Dial products continue to meet the highest standards of
quality and performance in the personal care industry.