History of Aquafina
Aquafina, a brand of purified bottled water, was introduced by PepsiCo in 1994, rapidly gaining popularity in the bottled water market due to its crisp taste and sleek packaging. Originally sourced from municipal water supplies, Aquafina adopted a purification process called reverse osmosis to ensure its quality. Despite controversies surrounding the perception of bottled water versus tap water, Aquafina maintained its position as one of the leading bottled water brands globally, expanding its product line to include flavored variants and eco-friendly packaging initiatives in response to evolving consumer preferences and environmental concerns.